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RIYADH: The Swiss Embassy in Riyadh — in cooperation with the French Embassy and Alliance Francaise — is hosting a music concert on April 18 at the Cultural Palace in Riyadh’s Diplomatic Quarter. It aims to showcase French-language Swiss music through performances by Swiss artists Marc Aymon and Milla Besson.

Born in 1982 in Sion, Switzerland, Aymon has released four albums and his music has reached audiences across South America, Iran, the US, Africa, and the French-speaking world. Aymon has performed at various concerts and festivals, including the Paleo Festival in Nyon in 2006 and 2013.

Aymon and Besson recently gave an exclusive French-language interview to Arab News in which they told of their love of Swiss culture.

Aymon said: “It (Swiss culture) represents the authenticity of nature, elegance, precision, and quality.

“Swiss culture is inspiring just about everywhere. It’s a wonderful country to leave and return to. I believe in movement. I like to be a Swiss artist who arrives on time, who is very precise and fussy, but who doesn’t hesitate to change all the plans and go through the window when all the doors remain closed.”

His passion for music has been recognized on European and global stages. He added: “It’s a passion for memory, for archives, for the emotions we all share.

“I fell in love with an old song from 1890 and thought it was beautiful before I knew it was part of Switzerland’s heritage.”

Aymon will be performing for the first time in Saudi Arabia with Besson.

He added: “We’re going to be playing in a magnificent auditorium, a very large room equipped with a great sound system.

“I’m looking forward to unplugging my guitar, in total acoustic mode, (and) asking people to stop filming us with their phones to experience a moment of disarming simplicity.”

Besson, who was born in 2000, is a Swiss singer-songwriter who has been collaborating and composing with singers Aymon and Jeremie Kisling, and the duo Aliose, since 2019.

She said: “We all have important encounters that shape our lives. Marc Aymon was the first person to take my music seriously, to see in me what I didn’t dare to see, and to offer me my first stages and studio experiences. He helped me to make my mark, to become solid and free artistically.

“This is my first time in Saudi Arabia and Riyadh. Like any first time there’s a certain mystery and excitement about it. I’m looking forward to discovering this new country, its people, and its culture.”

The concert takes place at 7:30 p.m. on April 18 and free tickets can be obtained from https://dqa-et.e-ticket.app/events/9bac8509-623a-4696-b0ee-e1f988982f2a.

* This article is a translation of an article published on Arab News en francais, click here to read it.

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